Kate Boelhauf - Interactive Developer

Love Hugs Peace Microsite
For this project, I was given the challenge of coming up with a concept that could frame Build-A-Bear Workshop's positive role in the community. What I decided on was the creation of a movement where kids can pledge to do something good in their community. To date, the site has received over 300,000 pledges from kids around the world. I also worked on the original UX/UI of the site and the flash integration.
Electronic Gift Card Application
In order to upgrade Build-A-Bear Workshop's E-gift card offering, I worked with a teammate to create an electronic gift card application that allows users to send customized e-gift cards. I created the initial design and also coded significant portions of it in AS3. The application was successful. It reversed a strong downward trend in gift card sales and continues to outperform the former implementation.
Friends 2B Made Adventure Game
The Friends 2B Made Adventure Game was created in order to promote a specific product set to consumers. I worked closely with the merchandising team and the marketing team to come up with a fun, interactive solution to engaging guests. My involvement also included programming all three mini games that make up the Friends 2B made Adventure games.
Build-A-Gift Rich Internet Application
To help users choose gifts during the holiday season, myself and teammates built a rich internet application to assist users with gift picking. We also used this time to experiment with showing out product in new ways. This is currently not live on the Build-A-Bear web site, but I would be happy to show a working application.
Build-A-Bear Web site
While working at Build-A-Bear Workshop, I have been responsible for interactive experiences on their site. These types of experiences range from marketing banners, online advertising, video, landing pages, flash games and e-cards. In this image, you see the home page for Build-A-Bear Workshop. I was part of the team that created this look and feel as well as the flash components on the page.
Casa De Salud Web site
I truly believe in using your skills to give back to the community. The Casa De Salud Web site, is a project I took on as pro bono work. I was responsible for managing the project as well as the design and implementation of it.
Gypsy Moon Homepage
With the Gypsy Moon web site, my goal was to really speak to the customers through design. While working for Gypsy Moon, I implemented a custom catalog manager to help with management of content and I created the look and feel to reflect the original spirit of the brand. Another company is now working on the site. But you can see my work on the Gypsy Moon homepage which uses flash and XML.
Mobile Phone Interactive Mural
I created this interactive mural for my thesis project at NYU. This project allowed users to send a picture message with their cell phones and instantly see that picture become part of a mural on a plasma screen. I was responsible for concept, coding and design of this project. This was created using flash and PHP.
PacManhattan
For a final project in my Big Games class at NYU, my class worked together to create a large scale urban game. This "Big" Game caught the attention of the BBC, CNN, Wired magazine and even the New York Times! The idea went viral and has spawned PacManhattan tournaments at college campuses around the world.